Terms of Service

Effective Date: April 28, 2026 | Last Updated: April 28, 2026

These Terms of Service (“Terms”) govern your access to and use of the website located at et-al.online (the “Site”) and any products, services, or content offered through the Site (collectively, the “Services”), operated by ET AL Parent, Inc. (“ET AL,” “we,” “us,” or “our”).

PLEASE READ THESE TERMS CAREFULLY. THEY CONTAIN A BINDING ARBITRATION CLAUSE AND CLASS ACTION WAIVER (SECTION 18) THAT AFFECT YOUR LEGAL RIGHTS. By accessing or using the Services, placing an order, or creating an account, you (“you” or “Customer”) agree to be bound by these Terms. If you do not agree, do not access or use the Services.

1. Eligibility and Account

To use the Services, you must be at least 18 years old and capable of entering into a binding contract. If you are accessing the Services on behalf of a business or other legal entity, you represent that you have authority to bind that entity to these Terms, in which case “you” refers to that entity.

You agree to provide accurate, current, and complete information in connection with any order or account, and to keep that information updated. You are responsible for all activity associated with your orders, including ensuring that shipping and contact information is correct.

2. Products and Services

ET AL offers three categories of products through the Site:

Sample Blanks: Undecorated apparel and accessories sold as samples for evaluation.
Decorated Products: Blank apparel and accessories customized with your artwork using methods such as direct-to-garment printing, screen printing, embroidery, or other decoration techniques.
Cut-and-Sew Products: Apparel and accessories manufactured to your specifications, including custom patterns, fabrics, trims, and construction.

Product images, colors, fits, and measurements shown on the Site are representations only. Actual products may vary due to monitor calibration, dye lot variation, fabric behavior, lighting, and natural variation in materials. Slight variation between Site imagery and physical product is normal and does not constitute a defect.

3. Orders, Order Acceptance, and Pricing

3.1 Order Submission and Acceptance

When you place an order through the Site, you make an offer to purchase the products in your cart subject to these Terms. We may accept or decline any order in our sole discretion, including for reasons such as product unavailability, suspected fraud, errors in pricing or product information, or content concerns related to your artwork.

An order is not accepted, and no contract is formed, until we send you an order confirmation email. Order acknowledgment emails confirming receipt of your order do not constitute acceptance. We reserve the right to limit or cancel quantities purchased per person, household, or order.

3.2 Pricing and Currency

All prices are listed in U.S. Dollars (USD) and are exclusive of taxes and shipping unless expressly stated. Prices are subject to change without notice prior to order acceptance.

In the event of a pricing error, we reserve the right to cancel any affected order and issue a full refund of amounts paid, even after order confirmation.

3.3 Payment

Payment is processed at the time of order through Stripe, Inc. or another third-party payment processor designated by us. By placing an order, you authorize us to charge your selected payment method for the full order total, including taxes and shipping.

You represent that you are authorized to use the payment method you provide. We do not store full payment card numbers on our servers.

3.4 Invoiced Orders

For approved Customers, we may offer invoiced terms in writing. Invoiced amounts are due within thirty (30) days of invoice date unless otherwise stated. Past-due amounts accrue interest at the lesser of one and one-half percent (1.5%) per month or the maximum rate permitted by applicable law, calculated from the original due date. You agree to reimburse ET AL for all costs of collection, including reasonable attorneys’ fees.

4. Taxes and Tax Exemption

You are responsible for all sales, use, value-added, and similar taxes applicable to your purchase, except for taxes on our net income. Taxes are calculated based on your shipping destination and applied at checkout.

Tax Exemption. If you qualify for tax-exempt status (for example, as a reseller or tax-exempt organization), you may submit a valid, current tax exemption certificate to support@et-al.online for review. To apply to a specific order, the certificate must be received and approved by us before that order ships. Once an order has shipped, we cannot retroactively refund collected taxes for that order. Approved certificates will apply to qualifying future orders for the period of validity stated on the certificate.

You represent and warrant that any tax exemption certificate you submit is valid, current, and accurate. You agree to indemnify and hold ET AL harmless from any tax, penalty, or interest assessment arising from a certificate later determined by a tax authority to be invalid, expired, or improperly applied.

5. Customer Artwork, E-Proof Approval, and Intellectual Property

5.1 Customer Artwork

“Customer Artwork” means any logo, design, image, text, photograph, illustration, pattern, color specification, or other content you upload, submit, or otherwise provide to ET AL in connection with an order.

5.2 Customer Representations and Warranties

You represent and warrant that:

(a) You own all right, title, and interest in the Customer Artwork, or you have obtained all licenses, permissions, releases, consents, and authorizations necessary to reproduce the Customer Artwork on the products you order and to authorize ET AL and its vendors to do so;

(b) The Customer Artwork does not and will not infringe, misappropriate, or violate any patent, copyright, trademark, trade secret, right of publicity, right of privacy, moral right, or other intellectual property or proprietary right of any third party;

(c) The Customer Artwork does not contain any unlawful, defamatory, obscene, threatening, harassing, hateful, or otherwise objectionable content;

(d) You have authority to authorize the production and sale of decorated products bearing the Customer Artwork.

5.3 License Grant

You grant ET AL and its suppliers, vendors, decorators, and fulfillment partners a non-exclusive, worldwide, royalty-free, sublicensable license to reproduce, modify (solely for technical preparation such as resizing, color separation, or file conversion), store, display, and use the Customer Artwork solely as necessary to (i) fulfill your order, (ii) provide proofs and samples, (iii) maintain quality control records, and (iv) comply with legal obligations. This license terminates upon completion of your order and the expiration of any applicable record-retention period, except for archival copies retained for legal, tax, or quality control purposes.

You retain all ownership of your Customer Artwork. ET AL claims no ownership in your Customer Artwork.

5.4 E-Proof and Production Authorization

Before production begins on a Decorated Product or Cut-and-Sew Product order, ET AL will provide you with a digital proof (the “E-Proof”) showing the artwork placement, sizing, color references, decoration method, and other production specifications.

The E-Proof is a binding production authorization. You are solely responsible for reviewing the E-Proof in full and confirming the accuracy of all elements, including spelling, artwork dimensions, placement, color references, and product specifications.

Once you approve the E-Proof, ET AL will commence production based on the approved specifications and shall not be liable for any errors that match the approved E-Proof, including but not limited to typographical errors, incorrect artwork files, color mismatches, or specification errors that were visible on the E-Proof at the time of approval. Changes requested after E-Proof approval may be subject to additional charges, lead time delays, or order cancellation, at our discretion.

5.5 Content Refusal

We reserve the right to refuse, cancel, or delay any order containing Customer Artwork that we determine, in our sole discretion, may infringe third-party rights, violate applicable law, or violate our content standards. We will issue a refund for any order so refused or canceled, but we will have no other liability to you in connection with such refusal or cancellation.

5.6 ETAL Intellectual Property

All intellectual property rights in the Site, the Services, and ET AL’s products, designs, blanks, photography, copy, trademarks, and brand assets are owned by ET AL or our licensors. Nothing in these Terms grants you any right to use ET AL’s intellectual property other than the limited right to access and use the Site for the purpose of placing and managing orders.

6. Production, Lead Times, and Tolerances

6.1 Lead Times

Sample Blanks: Ship within an estimated 2-7 business days of order acceptance.
Decorated Products: A shipping estimate will be provided by ET AL after E-Proof approval and receipt of all required artwork files.
Cut-and-Sew Products: A shipping estimate will be provided by ET AL after E-Proof approval and receipt of all required artwork and specifications, and where applicable, approval of any pre-production sample. Cut-and-Sew lead times exclude any sampling, prototyping, or development phases agreed in writing.

Lead times are estimates based on standard production conditions and are not guaranteed. ET AL is not liable for delays caused by supplier or vendor production issues, carrier delays, force majeure events, payment delays, artwork or specification changes, or any other cause outside our reasonable control. We will use commercially reasonable efforts to communicate material delays.

6.2 Production Tolerances (Cut-and-Sew)

Cut-and-sew apparel manufacturing involves natural variation. You agree to the following industry-standard tolerances, which do not constitute defects:

Quantity: ±5% of the ordered quantity per SKU. We will invoice or refund based on the actual quantity shipped.
Measurements: ±3% on garment measurements (or the tolerance specified in the approved tech pack, if different).
Color: Reasonable variation due to dye lot, fabric type, and printing method. Pantone or fabric swatch references are guides, not exact matches.
Fabric: Natural variation in weight, hand, shrinkage, and surface character is normal and not a defect.

7. Shipping, Title, and Risk of Loss

Shipping is currently available within the fifty United States and the District of Columbia only. We do not ship to U.S. territories, APO/FPO addresses, P.O. boxes (for certain freight services), or international destinations at this time.

Title and risk of loss pass to you upon delivery of the products to the carrier (FOB Origin). Once a shipment has been tendered to the carrier, you are responsible for filing claims with the carrier for loss, damage, or non-delivery in transit. We will reasonably cooperate with such claims, but are not the responsible party. For shipments where we generate the label and pay carrier costs, we may at our discretion administer carrier claims on your behalf as a courtesy.

ET AL is not responsible for packages marked “delivered” by the carrier but not received, packages lost or stolen after delivery, or delivery to incorrect addresses provided by you at checkout. Address changes after order placement may not be possible and are subject to additional fees.

See our Shipping & Returns Policy for additional details.

8. Order Changes and Cancellations

Sample Blanks: Orders may be modified or canceled before the order has been transferred to the supplier or shipped, whichever occurs first. Once an order has shipped, it is subject to the Returns provisions of our Shipping & Returns Policy.
Decorated Products: Orders may be modified or canceled at any time before E-Proof approval. Once you approve the E-Proof, the order enters production and may not be canceled.
Cut-and-Sew Products: Orders may be modified or canceled before E-Proof approval. Once you approve the E-Proof, the order enters production and may not be canceled. Cancellation of cut-and-sew development work (sampling, pattern development, fabric sourcing) after such work has commenced will be subject to charges for work completed.

Approved cancellation requests are refunded to the original payment method within ten (10) business days.

9. Returns, Defects, and Limited Remedies

Returns and remedies are governed by our Shipping & Returns Policy, which is incorporated by reference into these Terms. In summary:

Sample Blanks are returnable within thirty (30) days of delivery if unused, unwashed, and in original condition.
Decorated Products and Cut-and-Sew Products are final sale and are not eligible for return or exchange except for verified defects in materials or workmanship, or errors attributable to ET AL that were not present in or visible on the approved E-Proof.
Defect or error claims must be reported within fourteen (14) days of delivery, with photographs and order details, in accordance with the Shipping & Returns Policy.

REMEDY LIMITATION: For any verified defect or ET AL-attributable error in a Decorated Product or Cut-and-Sew Product, your sole and exclusive remedy is, at ETAL’s election: (i) replacement of the affected units; (ii) issuance of store credit equal to the price paid for the affected units; or (iii) where replacement is not commercially feasible and store credit is declined, refund of the price paid for the affected units. ET AL has no other liability for defects or errors.

10. Acceptable Use

You agree not to use the Services to:

(e) Violate any applicable law or regulation;

(f) Infringe, misappropriate, or violate the intellectual property, privacy, publicity, or other rights of any third party;

(g) Upload, transmit, or order products bearing artwork that is unlawful, defamatory, obscene, threatening, harassing, hateful, or otherwise objectionable;

(h) Submit false, inaccurate, or misleading information, including for purposes of evading taxes, fraud screening, or shipping verification;

(i) Resell, transfer, or commercially exploit any portion of the Services other than the products you purchase;

(j) Reverse engineer, scrape, crawl, harvest data from, or otherwise interfere with the Site or its underlying technology;

(k) Introduce viruses, malware, or other harmful code; bypass security features; or impersonate any person or entity.

We may suspend or terminate your access to the Services for any violation of this Section 10.

11. Third-Party Services and Links

The Services may include links to or integrations with third-party websites, products, or services (including payment processing, shipping, analytics, and identity providers). Third-party services are governed by their own terms and policies. ET AL does not control and is not responsible for third-party services, and inclusion of a link or integration does not constitute endorsement.

12. Disclaimer of Warranties

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE SERVICES AND PRODUCTS ARE PROVIDED “AS IS” AND “AS AVAILABLE,” WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED. ETAL EXPRESSLY DISCLAIMS ALL WARRANTIES, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, OR SECURE, OR THAT PRODUCTS WILL MEET YOUR EXPECTATIONS.

Some jurisdictions do not allow the exclusion of certain warranties; in such jurisdictions, the foregoing exclusions apply to the maximum extent permitted by law.

13. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT WILL ETAL, ITS AFFILIATES, OR ITS OR THEIR OFFICERS, DIRECTORS, EMPLOYEES, OR AGENTS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, CONSEQUENTIAL, SPECIAL, EXEMPLARY, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOST PROFITS, LOST REVENUE, LOST DATA, LOSS OF GOODWILL, OR BUSINESS INTERRUPTION, ARISING OUT OF OR RELATING TO THESE TERMS, THE SERVICES, OR ANY PRODUCTS, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

ETAL’S TOTAL CUMULATIVE LIABILITY ARISING OUT OF OR RELATING TO THESE TERMS, THE SERVICES, OR ANY PRODUCTS WILL NOT EXCEED THE GREATER OF (A) THE AMOUNT PAID BY YOU TO ETAL FOR THE SPECIFIC ORDER GIVING RISE TO THE CLAIM IN THE THREE (3) MONTHS PRECEDING THE EVENT GIVING RISE TO LIABILITY, OR (B) ONE HUNDRED U.S. DOLLARS (US$100).

These limitations apply regardless of the legal theory on which the claim is based and survive any failure of essential purpose of any limited remedy. Some jurisdictions do not allow the exclusion or limitation of certain damages; in such jurisdictions, the foregoing limitations apply to the maximum extent permitted by law.

14. Indemnification

You agree to defend, indemnify, and hold harmless ET AL, its affiliates, and its and their officers, directors, employees, agents, suppliers, and vendors from and against any and all claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys’ fees) arising out of or related to:

(l) Your Customer Artwork, including any claim that the Customer Artwork infringes, misappropriates, or violates any third-party intellectual property, privacy, publicity, or other right;

(m) Your breach of these Terms or any representation, warranty, or covenant made by you herein;

(n) Your violation of applicable law in connection with your use of the Services or your resale, distribution, or use of the products;

(o) Your negligence or willful misconduct;

(p) Any claim by a downstream purchaser, recipient, or end user of products you resell or distribute, except to the extent such claim arises from a verified defect attributable solely to ET AL.

ET AL will provide you with prompt written notice of any claim subject to indemnification and reasonable cooperation in the defense, at your expense. ET AL reserves the right to assume the exclusive defense and control of any matter subject to indemnification, in which case you agree to cooperate.

15. Force Majeure

ET AL will not be liable for any delay or failure to perform resulting from causes outside our reasonable control, including but not limited to acts of God, natural disasters, fire, flood, earthquake, war, terrorism, civil unrest, government action, public health emergencies, labor disputes, supplier or vendor failures, materials shortages, transportation delays, utility outages, or failures of telecommunications or internet networks.

16. Termination

We may suspend or terminate your access to the Services at any time, with or without cause and with or without notice. You may stop using the Services at any time. Sections that by their nature should survive termination (including Sections 4, 5, 9, 12, 13, 14, 17, 18, and 19) will survive.

17. Governing Law

These Terms and any dispute arising out of or relating to these Terms or the Services are governed by the laws of the State of Delaware, without regard to its conflict of laws principles. The United Nations Convention on Contracts for the International Sale of Goods does not apply.

18. Dispute Resolution; Arbitration; Class Action Waiver

PLEASE READ THIS SECTION CAREFULLY. IT REQUIRES YOU TO ARBITRATE DISPUTES WITH ET AL AND LIMITS THE MANNER IN WHICH YOU CAN SEEK RELIEF.

18.1 Informal Resolution

Before filing any claim, you agree to first contact ETAL at support@et-al.online and attempt in good faith to resolve the dispute informally for a period of at least thirty (30) days.

18.2 Binding Arbitration

Any dispute, claim, or controversy arising out of or relating to these Terms, the Services, or any products that is not resolved informally will be resolved exclusively through binding individual arbitration administered by the American Arbitration Association (AAA) under its Commercial Arbitration Rules and, where applicable, its Consumer Arbitration Rules. The arbitration will be conducted in English in Wilmington, Delaware, or remotely by agreement of the parties. Judgment on the award may be entered in any court of competent jurisdiction.

18.3 Class Action Waiver

YOU AND ET AL AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN AN INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, COLLECTIVE, REPRESENTATIVE, OR CONSOLIDATED PROCEEDING. The arbitrator may not consolidate more than one person’s claims and may not preside over any form of representative or class proceeding.

18.4 Carve-Outs

Notwithstanding the foregoing, either party may (i) bring an individual action in small claims court in lieu of arbitration; (ii) seek injunctive or equitable relief in a court of competent jurisdiction to protect its intellectual property; and (iii) bring enforcement actions, validity determinations, or claims arising from or relating to theft, piracy, or unauthorized use of intellectual property in a court of competent jurisdiction.

18.5 Opt-Out

You may opt out of this arbitration agreement by sending written notice of your decision to opt out to support@et-al.online within thirty (30) days of first agreeing to these Terms. The notice must include your name, mailing address, and order or account information. Opting out does not affect any other provision of these Terms.

19. Miscellaneous

19.1 Entire Agreement

These Terms, together with the Privacy Policy, the Shipping & Returns Policy, and any order confirmation or written agreement between you and ET AL, constitute the entire agreement between you and ET AL regarding the Services and supersede all prior agreements and understandings.

19.2 Changes

We may modify these Terms at any time by posting the updated Terms on the Site and updating the “Last Updated” date. Material changes will be communicated by email to the address associated with your account, where applicable. Your continued use of the Services after the effective date of the updated Terms constitutes acceptance of the updated Terms.

19.3 Severability

If any provision of these Terms is held invalid or unenforceable, that provision will be enforced to the maximum extent permitted by law, and the remaining provisions will remain in full force and effect.

19.4 No Waiver

Our failure to enforce any provision of these Terms is not a waiver of that provision.

19.5 Assignment

You may not assign or transfer these Terms or any rights or obligations hereunder without our prior written consent. We may assign these Terms without notice. Any attempted assignment in violation of this Section is void.

19.6 Notices

Notices to ET AL must be sent to support@et-al.online or to ET AL Parent, Inc., 25 W 400 S. Unit 108 Provo, UT 84601. Notices to you may be sent by email to the address associated with your account or order.

19.7 No Agency

Nothing in these Terms creates any agency, partnership, joint venture, employment, or franchise relationship between you and ET AL.

19.8 Headings

Headings are for convenience only and do not affect the interpretation of these Terms.

20. Contact

ET AL Parent, Inc.
25 W 400 S. Unit 108 Provo, UT 84601
support@et-al.online